PR and Media

Senior Counsel

We provide high-level advice to in-house public relations teams or direct to the boards and CEOs, based on 20 years of experience in PR and public affairs at the most senior levels. This includes effective stakeholder engagement, issues management and crisis communications.

We can produce an issues and crisis bible which puts into one place the roles and responsibilities of your team in the event of a PR issue or crisis. We can also help you immediately, should you or your organisation be experiencing a crisis right now. Our services are tailored to you. Our senior counsel service can be a one-off or an ongoing, bespoke service as part of our wider offering.

Please feel free to contact us to discuss your requirements.

Transformation and Strategy

HealthWeb Solutions has experience devising and implementing transformation and strategy across the private, public and third sectors:
  • Mergers and restructuring of public sector organisations, including internal communications and organisational development (OD)
  • Review of staffing, structures and staffing
  • Drafting of strategy documents and action plans
  • Implementation of transformation programmes
  • Communications and engagement strategies
  • Stakeholder mapping
  • Public affairs and political influencing
  • Expertise in reorganisations, restructuring, strategic development, substantial service changes and consultation, with particular experience working across NHS Trusts, STP areas and in development of ICSs and ACOs
  • Planning and implementation of both local and national integrated campaigns

Internal Communications

The workforce of any organisation is vital to delivering your aims and objectives and it is therefore essential that internal communications and organisational development (OD) are at the heart of any communications and engagement strategy.

Here at HealthWeb Solutions we specialise in helping clients embed and improve their internal communications and OD. From innovative solutions to better understand your staff and their perceived role, to devising strategy and implementing internal communications channels, we are pleased to offer a fully integrated solution:
  • Digital solutions, intranets, and organisational social media
  • Events, facilitation and staff development
  • Involvement and engagement
  • Organisational development, transformation and change management
  • Strategies and plans for organisations big and small

Press and Media

HealthWeb Solutions have extensive experience in managing press and media, crisis communications and social media. Whether you require assistance with a crisis happening now, staffing support for implementing or improving your media team, or a written strategy for handling traditional and social media, HealthWeb Solutions are perfectly placed to work with your team.

We have worked with most major national newspapers, industry media, local press, television and radio broadcasters, social media and digital content. Our trainers can support you with media training, crisis and reputational communications and overall strategy and placement.

So many organisations fear the media and are unprepared for crisis events and reputation management. We can work with you to change that, ensuring that response strategies are in place, emergency and business continuity planning is up to scratch, senior staff are media trained and that the public, stakeholders and staff receive clear and consistent messages.

Branding and Identity

Your organisational brand and identity tells the world who you are and what you do. An effective branding and identity strategy can ensure that staff, stakeholders and the wider public feel recognition, stability and allegiance.

At HealthWeb Solutions we have worked with a number of organisations to ensure the development and implementation of a branding and identity strategy, both organisational and for specific campaigns and projects.

We have worked extensively with the NHS to ensure that healthcare commissioners and providers work effectively within the NHS branding and identity guidelines, whilst maintaining a strong and unique flavour, with universities on student targeted campaigns and with charities, defining their identity and recognition factor within their field of specialism, campaigning and fundraising.

Media Training

We have specialist experience delivering c-suite media training sessions testing key message delivery, authenticity and body language. Our training combines interview technique best-practice with practical “live” on-camera sessions, using questions and scenarios which we will have agreed with you as the client before the training session.

Our trainers have experience working with company CEOs, senior politicians, public sector and higher education senior managers and with those new to roles which require public speaking, interview, media response and crisis management presentation skills.
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